Have you ever noticed how every office seems to have somebody on staff
who walks in with a bright smile and seems to be bubbling with enthusiasm
about life and their job each and every day? Sometimes these people can be
the brunt of office jokes, but deep down inside we are all probably
secretly wishing we had a similar attitude and reserve of energy from
which we could draw upon.
In fact, if we ever did have that kind of energy level, it was probably
when we just got out of chiropractic college and felt like we were ready
to take on the world. While that may seem like a lifetime ago, I promise
you that it's not impossible to reconnect with and replenish that source
of drive and focus you once had through utilizing something I like to call
"strategic excitement."
Strategic excitement allows you to operate with a consistent, balanced
type of energetic output that will keep you from hitting that
"wall" and burning out too quickly. It is about working with
total focus, passion and excitement during the times where that type of
commitment is necessary and sitting back and relaxing when it's not.
Practicing strategic excitement will help you to enjoy a passionate
chiropractic career over your lifetime while also giving you the ability
to create results that are extraordinary including lots of "down
time" with your family and friends.
At the core of strategic excitement is a basic understanding of the
concept of "chiropractic time." It's the triune of time (prime,
prep and play) that will enable you to create maximum results while
staying highly efficient and organized. It will also give you the ability
to enjoy the benefits they provide such as increased vacation time and
great quality time off to enjoy your life and your family.
Scheduling prime chiropractic times means you are allocating
time that is dedicated to producing results. This could include adjusting
patients, conducting new patient exams, holding health fairs or corporate
talks. Keeping focused and getting 100% patient-centered in delivering the
best quality care possible will enable these prime times to consistently
and steadily grow allowing you to produce twice the results in half the
time while still enjoying more free time with your family.
Chiropractic prep time is about maintaining a superior level of
organization and efficiency that will prepare you -- through delegating
and planning -- for high performance during your prime times. This can be
achieved through results-oriented polices, procedures and systems that
will allow your practice to grow just by the nature of the way you do
business.
It's about taking the things that you are not good at or prefer not to
do and putting them in the hands of a team member who is and using highly
efficient policies and procedures to support your office. While prime
chiropractic time focus is on creating results, prep time focus is on
preparing for those results.
Finally, there is play time, with the obvious purpose of
enabling you to enjoy your life outside of the office. In one of our
recent seminars, one of our members stood up and shared with everyone how
excited she was to have just purchased a cozy little cabin by a lake where
she could enjoy nature, rest and recharge on the weekends.
She confessed that until she began implementing chiropractic time, she
had not had a vacation in six years. She was able to achieve this
life-long dream of owning a second recreational home because the
production in her practice dramatically increased creating an equally
dramatic improvement in the quality of her life.
Turn your excitement and passion about your practice to full throttle
during prime chiropractic time, balance it during prep time and turn it
off completely during play time. Start applying the concepts of strategic
excitement, and you'll be on your way to enjoying a passionate
chiropractic career -- and an extraordinary life.
(Dr. Eric Plasker is the founder of The Family Practice, a
chiropractic coaching and training organization that provides all the
systems, tools and support to build a highly successful and profitable
family practice. Internationally recognized as a speaker and educator, he
is best known for rallying chiropractors around the Lifetime Care For
Everyone [LCFE] and Family Practice visions. For seminar,
coaching, training, or product information, call The Family Practice
toll-free at 866/LEAD-DCS [532-3327], ext. 118. Or visit online at
www.thefamilypractice.net.)