'Family Practice' library offers 'all-in-one' resource

An exclusive report from The Family Practice

Today's chiropractors are fortunate to be entering into a health care atmosphere that actually supports the philosophy they have learned.

Almost like a reverse anachronism, the health care consciousness of society has finally caught up with the health paradigm that B.J. Palmer espoused more than a century ago.

The decades-long frustration of operating under an antiquated belief system has finally ended, and chiropractors are emerging as the leaders of family health care thanks to the support of organizations like The Family Practice and its founder, Eric Plasker, D.C.

Up until recently, the chiropractic profession had been forced to adapt to the medical model. With the failure of managed care and the emergence of the wellness movement, "Now all of sudden, we finally have a model by which we don't have to change our premise," asserted Mancini, "but, instead, we can simply promote who we are (and always have been) and be the leaders within that model because no other premise in health care is as complete as the chiropractic model."

Through its one-on-one coaching and Academy Training Programs (ATPs), The Family Practice, Inc., has dedicated itself to paving the way for chiropractors to establish themselves as leaders "under this new health care paradigm that will define the 21st century," said The World Chiropractic Alliance's President, Terry Rondberg, D.C., who shares a similar vision.

This modern model opens up exciting new territory both for practicing and future D.C.s, according to Mancini. "I see Dr. Eric Plasker as the individual who has taken the leadership in promoting the chiropractic wellness and family practice concept so that chiropractors around the world understand there is a much greater potential in their practices than just symptomatic care," he said.

In fact, with its new Systems Library, The Family Practice, Inc., has pioneered a foolproof formula that allows D.C.s of every educational background and technique to customize their practice, staff and systems to provide superior services to families inside this new wellness model.

Juggling all the different aspects of practice from the clinical, administrative, financial and marketing "can seem overwhelming," pointed out Rondberg. "What I like about the Family Practice and its Library is that all the information a D.C. needs is compiled in one place. I doubt if there's a question anyone could ask that isn't answered."

The library contains step-by-step books, forms, audios, CDs, and DVDS on how to set-up and run a successful chiropractic wellness practice that will produce results for you and your patients.

Dr. Ciro Rustici recently utilized the premier coaching and training programs of The Family Practice Academy and its Systems Library to update and upgrade his successful practice of 30 years. The Missouri chiropractor says he has always believed and practiced a wellness model of health care, "but The Family Practice has made the process more effective and efficient."

Dr. Rustici's practice revenue has increased by over 30% in only a year, "but that's just a residual of the bigger vision that The Family Practice and Dr. Eric Plasker has," he concludes, "The Family Practice isn't just about changing the face of individual practices, it's about changing the global health consciousness of society."

"My goal is to help chiropractors take the philosophy they learned in school and apply it in a practical, day-to-day manner that will produce measurable results for their practices, patients and communities," explained Dr. Plasker. "We are taking chiropractic philosophy and making it tangible by providing D.C.s with all the systems, tools, personal and practice support they need to bring their vision to life in the real world."

Before deciding to shift gears and take his knowledge to the streets, Plasker ran two successful family practices in Atlanta for over 16 years. Recently, he compiled and made available to the public the over-800-page, 7-volume comprehensive Systems Library that shares all his of insights, innovation and invention on how to build a successful family-focused wellness practice.

"Every system builds on the next and specifically targets families to create a congruent, unified first-class family practice," said Plasker. "We don't want chiropractors having to worry about enrolling families or weathering managed care cuts. We want them to just be able to focus on delivering quality care and creating results for their patients."

Last year, the Family Practice helped chiropractors around the world deliver close to 2.6 million patient visits, serve over 60,000 new patients and generate over $78,000,000 in revenue.

Plasker teaches his practice building systems and concepts at six seminars across the country each year and will be in San Francisco, California May 16-18, 2003. For more information on the seminars, coaching, training or products offered by The Family Practice Inc., call 866-LEAD-DCS (532-3327), ext. 118 or visit www.thefamilypractice.net and find out how you can become a part of this incredible movement of chiropractors uniting to lead wellness and family health care.