June 2004

Sharing our love of chiropractic

by Dr. Rob Schiffman

Last year, I read in the paper about a woman who was 90 years old, still fired up, who goes deer hunting. Then there was the story about a 90‑year old man who plays golf every day. It's his greatest passion ‑‑ besides his wife and children.

I read another article in the paper about a man who owned a Fortune 500 company. At 97, he still works in the office. The reporter asked him, "How in the world do you still do what you do?" The gentleman responded, "They can take this business away from me, but my principal purpose in life is this business and what this business does. They can take everything away from me, and I have lost nothing, but if they take away my principal purpose, I have lost everything."

What is your principal love?

Years ago, Dr. BJ Palmer wrote, "I'm a Chiropractor working with the sciences of the universe by turning on the light in men to the art of adjustment. I do not prescribe, treat or diagnose conditions. I use only my hands. I am a Principled Chiropractor."

Do you remember the first adjustment you gave when you were a student? You heard the audible and got so excited! When this happened you were free. You were so in love with what you were doing. You were fascinated by it. It captured your imagination and caused you to be jubilant. That feeling should stay with you every day of your life as a principled chiropractor.

Recall the love that flowed through you as a chiropractor that day you were given your diploma. You had worked so hard to become a Doctor of Chiropractic. You had that diploma in your hand, you saw your name on it, and you knew that you were finally a DC.

Don't forget that first adjustment when you opened the doors to your practice for the first time ‑‑ this feeling is the same feeling. The love that flowed through you was amazing.

This is the feeling and same love that you need to continually have in your practice.

Don't fall in love with golf or bowling. Remove all obstacles in your life that take you out of love with chiropractic. The greatest gift of healing to humankind is that God has placed you as a shepherd of the principle of healing through the vehicle of chiropractic. When you really get the understanding of this and feel it, it is in you constantly, and you are walking in love.

Greater love has no one than this: for chiropractors to sacrifice or lay down their lives for their communities. As we do this each day, giving out of our abundance, loving out of our abundance, serving our abundance, more love comes and we fall in love with chiropractic again and every day of our lives.

The more love we give out, the more love that is returned to us. The more we give out, the more we are able to reach everyone we come in contact with. This is part of walking in love ‑‑ and sharing our love of chiropractic.

(Dr. Ben Lerner, Dr. Greg Loman and Dr. Rob Schiffman manage Teach The World About Chiropractic, a coaching, seminar, and product company and Body by God International. They have three of the highest‑volume clinics in the history of chiropractic. Dr. Lerner, author of the New York Times best‑selling book, "Body by God: The Owner's Manual For Maximized Living," was the chiropractor for the Olympics of 1996 and 2000.)