September 2009
The re-examination
by Dr. Joe Borio
Unfortunately, most
doctors and staff never fully comprehend the importance of the
re-examination for a patient. I hope this column offers a new understanding.
The primary reason for
the re-examination is to establish value to the patient regarding his or her
care. Yes, you as the chiropractor may surely get some insight from the
examination, but know that the time you spend or your assistant spends with
the patient needs to be geared toward value.
How is this done?
Start by explaining to
the patient the need to perform re-examinations when you initially review
the patient's care. Second, during the re-examination, always explain
what you're doing and why while relating it to the health of the
patient's spine. Example: "Now, Bob, we're going to have you move around in
some specific directions to assess how well the spine and nerves are
functioning. Anytime there's a loss in motion or pain we know there is still
significant pressure and damage to the nervous system and this will always
make you sick."
You can make this clear
to the patient as you're checking motion but it's vital to explain the
significance of what you're doing and why you're doing it (which you do
with weight scales, thermography, posture, etc.) for this adds value.
Also, be sure to
identify any finding or loss indicating whether or not there is improvement
and further relating this to the nervous system. Example: "Bob you can see
there's still a large weight imbalance on the scales indicating continued
damage and pressure on the nerves in your lumbar spine. This is a concern to
the health of the colon, prostate and bladder."
Following this
appointment, you will always review the patient's x-rays during each
subsequent re-examination. You'll ask the patient to identify what damage he
or she sees, how long the damage has been there, and what organs are
supplied by the nerves in these areas. Also ask what potential problems the
patient may develop if these areas are left uncorrected.
This is a great time to
check the initial history form to identify any and all health problems and
to ask the patient which of these problems has changed or improved.
If the conditions
have improved, it's important for you to direct the patient's attention
to the areas of concern on the x-ray, communicating clearly that the
symptoms are improving and while this is a good thing, damage to the spine
innervating this area has been there for years and it will take a lot of
care to correct or heal the area.
If the condition hasn't
changed or has worsened, it's a similar discussion indicating from the x-ray
there's a lot of damage and that it will take a lot of care and many more
adjustments to reduce the damage to a sick and diseased nerve.
This is also a good
time to briefly review the adjustment and what it does with the patient's
immune system, stress response, and overall health.
The re-exam offers the
best opportunity to ask for referrals, and family check-ups as well.
Although we offer the patient a family incentive early when beginning care,
not all patients have their family checked. For those that have yet to bring
in family members, we offer a complementary family check-up and then walk
the patient to the front desk to have the staff set up the appointments and
hand the individual paperwork to be filled out at home.
Re-examinations should
be done every 30 to 60 days with the first and second re-examination done
every 30 days without exception.
You want to be sure to
review how well the patient has followed up with your recommendations of
care, and praise or caution him or her accordingly.
Now is your perfect
chance to ask for a testimonial if the individual's health has improved
dramatically. In the case of those patients who have a good presence and
personality, who are engaging and excited about their care I always ask for
video for the testimonial, which they're happy to give. We do this in the
office and have a digital camera ready to go at any given time. Patients who
lack the physical engagement in their personality or who are shy always get
a written testimonial with a picture to attach to the words in your office
or on advertising used outside the office.
In scheduling a
patient's appointments out for a year as we always do, we will always list
the patient's re-examinations on the schedule as well as identify when the
patient is approaching wellness care.
In closing, I see far
too many clients having to struggle through missed appointments and dropouts
when it's the VALUE you're identifying to patients that will keep them
committed to their care and allow them to leave with a greater or renewed
appreciation for the chiropractic adjustment.
(Dr. Joe Borio is
president of Chiropassion Consulting. For more information about the topics
raised in this article and to learn about the company's services, call
866-441-7928, or e-mail
drborio@cnymail.com . Visit the Chiropassion website at
www.chiropassionconsulting.com .)